More often than not, we are literally bombarded with objects marketed under the title “affordable luxury”, which generally, while affordable, cannot really be defined “luxury”.

But this is not the situation in watches. You might believe it or not, but this niche, a bit surprisingly, exists — and it is not us who are saying it, but it is the prestigious Federation of the Swiss Watch Manufacturers which publishes yearly a report which details the state of the industry and its future trends.

Why wear a good beater?

What to look for in a good daily beater?

A lineup of the best beaters

Movado

Movado Stainless Steel Black Dial 606555

Movado Stainless Steel Black Dial Watch 606555

Movado Edge Black Aluminium Dial 3680007

Movado Edge Black Aluminum Dial Watch 3680007

Movado Parlee 606929

Movado Parlee Watch 606929

Maurice Lacroix

Maurice Lacroix Masterpiece MP6707-SS001–112–1

Maurice Lacroix Masterpiece MP6707-SS001–112–1

Maurice Lacroix Les Classiques LC6158-SS001–130–1

Maurice Lacroix Les Classiques LC6158-SS001–130–1

Maurice Lacroix Pontos S PT6018-SS002–330–1

Maurice Lacroix Pontos S PT6018-SS002–330–1

Corum

Corum Admiral Legend 32 Watch A400/03173–400.100.20/0373

Corum Admiral Legend 32 Watch A400/03173–400.100.20/0373 AB12

Corum Admirals Cup Challenge 753.691.20/F371 AN92

Corum Admiral’s Cup Challenge Watch 753.691.20/F371 AN92

Corum Big Bubble Pop de la Nuez Watch 390.101.05/0601 SP01

Corum Big Bubble Pop de la Nuez Watch 390.101.05/0601 SP01

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